Easypaisa, Pakistan’s leading digital payments platform has marked the International Day of Family Remittances by celebrating with customers who use the service to send and receive remittance payments around the world. Easypaisa along-with its network of partners spread across the world is enabling people to send and receive remittances in a digitally secure and convenient manner.
The 16th of June has been declared as the International Day of Family Remittances by the International Fund for Agricultural Development (IFAD) of the United Nations Organization (UNO) and is celebrated with fervor in Pakistan also under the leadership of Pakistan Remittance Initiative (PRI), whose mission is to facilitate remittances through the legal channels in Pakistan. Making remittances has always been a challenge for Pakistanis and Easypaisa is addressing this by forging collaborations with some of the leading international payment players to facilitate and simplify the process of sending money to loved ones in Pakistan from across the globe.
Sharing his thoughts on the occasion, M. Mudassar Aqil, President and CEO, Telenor Microfinance Bank / Easypaisa said, “The International Day of Family Remittances is a yearly reminder to recognize one of the most vital elements in the financial value chain, i.e. the people receiving and sending money from overseas to Pakistan. It has been our privilege to serve one of the largest customer bases in the country and it gives us great honor to witness the trust that is placed with us every day. On this day, we renew our commitment to remain focused on providing our customers with the most innovative yet user-friendly and secure payment services in the market”.
The COVID-19 pandemic has placed a lot of stress on the global economy and Pakistan is not any different. In these trying times, Easypaisa and its diverse services including remittances empower people to support their families and loved ones through a convenient, secure, and reliable payment medium.