Zilch, the London-based unicorn Fintech announced that it has expanded its partnership with Mastercard to bring Zilch’s popular over-the-top buy now, pay later (BNPL) digital card offering to Europe.
Enabling Mastercard payments Europe-wide supports Zilch’s mission to empower customers to shop anywhere, anytime using its unique BNPL solution with no hidden costs, interest or fees. The Fintech is the first truly over-the-top (OTT) BNPL product which is independent of the checkout page and allows its customers to shop wherever Mastercard is accepted and spread their payment over six weeks for zero interest and zero fees.
This direct-to-consumer model allows Zilch to build direct relationships with its customers – Zilch is now the best-rated product of its kind on Trustpilot with over 33,649 reviews – and scale significantly faster than its competitors as its “social deployment” strategy is not restricted by borders or merchant acquisition and integration.
Philip Belamant, Zilch founder and CEO, said:
“Zilch’s absolute focus is the customer and ensuring that their experience is best in class. With our partner, Mastercard we remove acceptance as a barrier and ensure our customers can pay over time anywhere, instantly. We empower our customers to buy what they want, when they want it, without being limited by temporary cash shortages – that’s priceless. We are excited to continue our work with a partner that shares our values and is committed to addressing the needs of our customers at home and abroad as we gear up to launch Zilch in the USA and EU.”
Jason Lane, EVP Market Development Europe at Mastercard said, “We are excited to further our relationship with Zilch in their ongoing efforts to scale globally, expanding their offering across Europe and offering consumers even more choice on how and when they want to pay.”
