CellPoint Digital has been selected by Yas Theme Parks in Abu Dhabi, UAE, to enable the use of Alipay as an online payment method.
The partnership will initially allow guests to use Alipay to book their tickets for the theme parks including Ferrari World Abu Dhabi, Yas Waterworld Abu Dhabi, and Warner Bros World Abu Dhabi.
Therefore, CellPoint’s roll out of Alipay, together with its alternative payment methods, will ensure that tourists from China and other countries can use their preferred mobile payment method when purchasing tickets online or on their mobile app.
“We are delighted to welcome Yas Theme Parks as our first customers in the park and attraction segment,” said Ciaran Wilson, Head of Sales MEA at CellPoint Digital. “Offering the most popular payment methods to your customers wherever they come from is critical to increasing conversion, and this is true for any company with an international clientele. We see it for airlines, for rail operators and now for world-class attractions like Yas Theme Parks.”
Moreover, CellPoint Digital’s payment orchestration platform, Velocity, enables travel companies to build an optimised payment ecosystem made up of global and local alternative methods of payment, card schemes, acquirers, or payment service providers. The Velocity Alternative Payment Hub offers more than 350 payment methods.