Tetra Pak Pakistan announced the renewal of its partnership with Islamabad United as its official nutrition partner during the upcoming season 8 of the Pakistan Super League (PSL), scheduled to kick off on February 13. The agreement was signed during a special ceremony hosted by the Pakistan Cricket Board (PCB) in Lahore on January 12, […]

Microsoft for Startups Middle East, in partnership with the Abu Dhabi Investment Office (ADIO), graduated the latest cohort of tech startups from its GrowthX Accelerator program. The conclusion of the cohort was celebrated during a Demo Day event, hosted at Abu Dhabi’s financial centre, Abu Dhabi Global Market (ADGM), with attendees including startup founders, government […]

Currencycloud, the experts in simplifying business in a multi-currency world, has partnered with Hong Kong-based money service operator Windsor First to launch a new multi-currency account solution to help Windsor First clients seamlessly optimize their B2B and eCommerce international payments processes and access a wider range of currencies at competitive FX rates.   By partnering with Currencycloud Windsor […]

Pioneering issuer processing powerhouse, Enfuce, announces a new partnership with Orka Ventures, the Nordic-Czech fintech holding company, to launch Orka Card, a new consumer lending card and mobile app that challenges the traditional understanding of ‘Buy Now Pay Later’ (BNPL) lending.  Until now, Orka Ventures has focused mainly on providing web-based consumer loans. However, with changing […]

Promoting a culture of bill payments through digital means, K-Electric (KE) has partnered with Visa, the world leader in digital payments, and Savyour – Pakistan’s only consumer’s reward platform to provide cashbacks to the customers on paying their KE bills. This is an industry first in the power sector where a company is offering discounts […]

Shell Pakistan announced the continuation of its sponsorship of Multan Sultans team in the HBL Pakistan Super League Season 8, scheduled to begin in February 2023. Shell is extending its power-packed partnership for the 3rd year with the same team in the PSL tournament, which engages millions of cricket enthusiasts every year. Multan Sultans was […]

Abbott and Pakistan International Airlines (PIA) teamed up to educate on how good nutrition can support childhood growth and bring awareness to the issues of malnutrition and stunting. Passengers on PIA domestic flights will receive materials on how to recognize and address picky eating behavior and ideas to engage kids in the kitchen, In addition, […]

Kuwait Telecommunications Company – stc, a world-class digital leader providing innovative services and platforms to customers, enabling the digital transformation in Kuwait, inked an agreement through the ‘Weyak’ initiative – season 2 with COFE App, the region’s premiere online coffee marketplace. The official signing ceremony of the partnership was attended by executives from stc and […]

In a bid to further strengthen Abu Dhabi’s entrepreneurship ecosystem, Flat6Labs, the MENA region’s leading seed-stage program and early-stage venture capital firm, and Wio Bank, the region’s first platform bank, have signed a Memorandum of Understanding (MoU). Under the agreement, start-ups from Flat6Labs Ignite, a specialised seed program run by Flat6Labs in a partnership with […]

Oman Air, the national carrier of the Sultanate, has partnered with HSBC Oman on a unique and innovative international payments process, which will dramatically increase efficiency and security. Via a centralised treasury hub in Oman, HSBC’s Global Disbursement solution, developed as a bespoke service for Oman Air, will deliver simultaneous multiple currency payments and an […]