Fare Payments-as-a-Service to public transit provider, Masabi, has launched My Fare, a contactless mobile ticketing app for Calgary Transit that lets passengers buy tickets and passes anytime, anywhere, using their smartphones.
The My Fare app, powered by Masabi’s Justride platform, allows riders of Calgary Transit services to purchase and use fare products such as regular monthly and day passes, airport boarding pass, and single-ride tickets directly from their mobile device.
Brian Zanghi, CEO of Masabi commented: “Calgarians, like citizens in towns and cities around the world, are using smartphones in almost all aspects of their day and made offering the option for riders to use their phone instead of a paper ticket a logical step for Calgary Transit.”
“The change in people’s behavior brought about by the current requirement for social distancing has made mobile ticketing and the move towards a more contactless journey experience a must-have for transit agencies. We’re delighted to be working with Calgary Transit to launch a network-wide mobile ticketing option for their riders, helping passengers and agency staff to stay safe and make public transit matchfit for the ‘new normal’. ”Brian added
As part of the project, more than 1,000 new validation devices have been installed across the bus network covering 155 routes. Passengers scan their encrypted mobile passes on the devices when boarding the bus, with an audible beep and a colored screen identifying the ticket as valid for use. The validation units are powered by Masabi’s Justride Inspect software and also read NFC and contactless EMV technology, giving the agency the flexibility to turn on account-based ticketing and other account-based tokens, if required.
