As the world awaits kick-off of the FIFA World Cup Qatar 2022™, Visa , the Official Payment Technology Partner of FIFA, has readied a payments network that will enable contactless purchases throughout all official venues, including eight stadiums and the FIFA Fan Festival™. With more than one million fans expected to travel to Qatar for […]

TECNO, a global innovative technology brand with operations in over 70 markets, recently unveiled the industry first Eagle Eye Lens technology. The innovation was exhibited at a webinar centered around the evolution of premium technological advances that are inundating the global smartphone domain at present. Anticipated to be deployed in tandem with premium smartphone models […]

Ooredoo has recently been awarded with the International Organization for Standardization (ISO) 31000:2018 Enterprise Risk Management (ERM) recertification and the ISO 20000-1 Information Technology Service Management (ITSM) certification. The accreditations handover, attended by Ooredoo’s CEO, CTIO and Saleh Al Manhi (Director – Operations and Maintenance) demonstrate the company’s compliance to international standards and therefore recognise […]

K-Electric (KE) announced the winners for the first 7/11+ Innovation Challenge in partnership with INNOVentures Global at a day-long event held at Habib University in Karachi. KE’s 7/11+ Innovation Challenge is the first of its kind event in Pakistan’s utility market, designed for entrepreneurs, startups, researchers, and university students to promote and accelerate strategic innovation. […]

Matrix Pharma took a lead, in view of ‘World Iron Deficiency Day’, for the advocacy and awareness on ‘Iron Deficiency in Pakistan’ with the aim to educate people about the importance of iron for the body and what can happen if iron levels are not properly managed. In a press conference held at Karachi Press […]

Jazz, Pakistan’s leading digital operator – and a part of VEON Group, has partnered with Sprite, the world’s leading refreshing soft drink, a brand of The Coca-Cola Company, to launch their latest joint campaign called, “Thand Rakh Aur Bann Super” nationwide. Under this partnership, Sprite and Fanta bottles (500ML, 1L, and 1.5L packaging), will now […]

A woman adorning many hats but most recently creating waves in the ocean of Pakistani music, Natasha Noorani has been introduced as EQUAL Pakistan’s Ambassador for the month of November. Like all ambassadors before her, Natasha was featured on a digital billboard at Times Square, NYC with her track ‘Laiyan’ also being featured on Spotify […]

To bring innovation in the education sector Google has tied up with a private school with a nationwide presence. Under the agreement, Google Tech Valley signed a memorandum of understanding with the private school to upskill teachers and give exposure to students to universal tools of learning. Google has tied up with several government schools […]

This International Children’s Day, Peek Freans Gluco has launched a new rhyme, ‘Qadam Barhaein Hum’ in their popular series in the children’s edutainment category, called Gluco Kahani. This rhyme comes as a gift to Gluco Kahani’s young fans through which they can learn social, moral, and ethical values in their national language Urdu. Gluco Kahani […]

TechoSmart for IT Services has announced a new partnership with the UAE company “Mo3lim”. The partnership was agreed with a view to jointly support the Kingdom of Bahrain’s educational system within the framework of digital transformation and Bahrain’s Economic Vision 2030. “This new partnership demonstrates our desire to develop the educational system throughout the Kingdom.” […]