Mastercard and EedenBull have agreed to expand their partnership to the Asia Pacific region to support the FinTech company’s launch of a new digital platform for banks and businesses to process spending and payments more efficiently. Based in Norway, Scotland and Singapore, EedenBull is a technology-agnostic innovation company built by banking, payment and technology professionals.
“Following Europe, Mastercard is delighted to partner with EedenBull in Asia Pacific and to support its unrivalled expertise to leverage the commercial payments space in the region,” said Yunsok Chang, Executive Vice President, Market Development, Asia Pacific, Mastercard. “With Mastercard’s leading advisory experience, sophisticated commercial solutions and wide network of customers and partners, we will be able to help EedenBull thrive in this market of significant opportunities.”
Building on their partnership in Europe, the expanded relationship with Mastercard will support the rollout of Eedenbull’s new commercial cards platform to banks looking to tap into vast opportunities in the Asia Pacific business-to-business payments market.
“At EedenBull, we uniquely combine specialist commercial payments expertise with tech-savvy talent, making us the ideal partner to banks. While payment products and services are now more user-friendly, product management is growing more complex and requires access to specialists in marketing, revenue management, IT, legal, regulatory and many other areas,” said Nicki Bull Bisgaard, CEO of EedenBull.
Among the new products is Q Business, EedenBull’s spend management platform that offers what it calls a sophisticated yet simple solution to digitize check and cash processing. The service, offered by a network of banks in the Nordics, has been adopted by more than 10,000 registered businesses, the FinTech company said.
“While payment products and services are now more user-friendly, product management is growing more complex and requires access to specialists in marketing, revenue management, IT, legal, regulatory and many other areas,” said Nicki Bull Bisgaard, EedenBull’s CEO, in a statement. “Selecting Mastercard as our preferred partner to support us in creating real value for our partner banks and their customers and to support our expansion in Asia Pacific was easy as we share the same view on what businesses require and how we can best meet those requirements in an ever-changing world.”
